Registered: The International Register of Arms, 27th. April 2020. Registration No. 0548 (Vol.3).

Arms: Azure, on a saltire Gules fimbriated Argent, a beetle Gules upon a spruce tree Argent.

Crest:   A dog’s head Or langued Gules gorged of a scarf also Gules charged with the logo of the Neogenia Company.

Motto: In Ingenio Communicationis.

Assumed: Czech Republic 2016.

Artist: Ondrej Fendrych

The oldest known ancestor of the family Svrcek (also written as “Schvrczek“, “Schwrczek“, “Schwrček“, “Schwrtschek“, “Ssvrczek“, “Swrtzek“ či “Czwrczek“) is Mikulas Svrcek. He was born ca. 1640 and died 1706 in Benov near Prerov in Central Moravia. Benov is the cradle of the Svrcek genus. Most ancestors of Ondrej Svrcek in the line of the name Svrcek were mostly small farmers and peasants.

An interesting feature of this family branch is finding a kinship with Antonín Cyril Stojan, who was an especially important person born in Benov since he became archbishop of Olomouc (1921-1923). Perhaps most interesting in the family of Svrcek is the connection between the Svrcek and Bata families – known throughout the world as a shoe-making family with head Tomas Bata (1876-1932 - founder of the Bata company).

The Svrcek family is connected to the Bata family through Anna Hrbackova (born 1844 Zlin -1911 Prerov), (daughter of Anna Batova), who was married to Jan Svrcek (1837-1910), the one who came to Prerov first.

The armiger is the founder of Neogenia Company with its focus on developing SMART communication tools for government. The system is called Mobilni Rozhlas in Czech Republic and Munipolis abroad and they have more than 400,000 users with 800 active governments in the Czech Republic and Slovakia.

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